
From Founder
Our Story
Born in the southernmost state of Brazil on the 28th of August in 1994, Marc Nieder grew up researching the masters of Haute Couture, finding inspiration in the biggest names of real Fashion in biography books. Traveling with his parents to Buenos Aires, Argentina, he early saw the French style of architecture and the style of the high society in the Argentinian capital, very chic and elegant, and fell in love with the winter coats and accessories that were very well-built, made in leather. He soon noticed what a difference attention to detail can make to clothes and the overall look of an elegant person wearing them.
Then he visited Europe and its astonishing boutiques, where he got to see even more of the world of luxury. Visiting the first opened maisons of the real couturiers – when the world didn’t have what we call today “fast-fashion” and when clothes were made one by one, exclusively for one person to wear it – he again realized what he was born to do: to inspire through creation.
Returning to Brazil he got quickly involved with a couturier from his hometown that was the first one to study Fashion in Paris, Rui Spohr. He met Rui who gave him a dedicated book of his autobiography. In Rui’s book, Marc learned that Rui studied with Yves Saint Laurent and Karl Lagerfeld. Big names of the golden times of Fashion.
He continued his studies in Fashion and opened his virtual boutique, where Marc saw his designs being sold throughout Brazil, from North to South. Men’s shirts, cufflinks, women’s dresses, and much more… Then he was invited to participate in his own runway show in his hometown. There, he showed the local media his intentions with Fashion and how his style was thought to enhance men’s and women’s selves whenever they wear them.
After his success with Fashion, Marc stepped into the world of Interior Design, where he could decorate numerous apartments and houses in Brazil. He decided to close his studio to go to travel the world, and in one of his journeys, he discovered his love for High Jewelry.
The stunning world of High Jewelry inspired him so much that soon he decided to work creating beautiful pieces for different brands. Until he designed his own collections that you are lucky to find in this Official Store. Enjoy the one-of-a-kind pieces you can find here and, if you are fancy, design your own with the exclusive Custom Made by Marc Nieder section on this website.
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